5 Keys To Social Media Success

  1. Pay Attention to the Metrics – You can’t manage what you can’t measure.
  2. Scale Good Habits –  Match your structure, policy and guidelines to your organization size.
  3. Have Rules, But Trust People
  4. Creativity & Personality Trump Big Budget – Social media is definitely one of those areas in life where more money doesn’t always win.
  5. Listen Listen Listen – Focus on your customers.

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